- HKTDC’s Book Fair, Sports and Leisure Expo and World of Snacks have attracted 760 exhibitors to participate in the seven-day events
- The Book Fair’s theme this year is Film and Television Literature. Renowned writers such as Jin Yucheng, author of Blossoms, and Yuyi, author of City of Darkness, will share their creative journey
- The World of Art & Culture showcases works from 31 countries and regions, including AI-powered interactive installations
- The Sports and Leisure Expo offers a check-in spot for cheering on Hong Kong’s Olympic athletes while the World of Snacks gathers more than 1,200 snacks from across the globe
- Entry before noon costs HK$10 with an Octopus card, and full price ticket holders who enter on the first two days can enjoy free re-entry at certain time slots. Children aged 0-3 and adults aged 65 or above will be admitted free of charge
HONG KONG, July 18, 2024 – (ACN Newswire) – 17 July 2024 – The 34th HKTDC Hong Kong Book Fair, 7th HKTDC Sports and Leisure Expo and 4th HKTDC World of Snacks all commence today, running for seven days (17 to 23 July) at the Hong Kong Convention and Exhibition Centre (HKCEC). Organised by the Hong Kong Trade Development Council (HKTDC), the three summer cultural and leisure events offer a diverse range of activities that cater for the whole family. The opening ceremony for the fairs took place this morning, officiated by Raistlin Lau, Under Secretary for Culture, Sports and Tourism of the Hong Kong Special Administrative Region (HKSAR) Government, and accompanied by Margaret Fong, HKTDC Executive Director.
Speaking at the opening ceremony, Ms Fong said: “The HKTDC is committed to promoting Hong Kong’s business development and injecting vitality into the Hong Kong economy through organising mega events such as these, solidifying the city’s reputation as the events capital of Asia. This year’s Book Fair, Sports and Leisure Expo and World of Snacks have attracted 760 exhibitors, providing an important promotional and business platform for different industries while allowing visitors to enjoy diverse activities spanning reading, sports, leisure, and snack shopping. This year’s Book Fair, an annual summer cultural event in Hong Kong, will stage more than 600 cultural activities on-site and off-site, inviting over 250 prominent Chinese and foreign-language writers and celebrities to host seminars, promoting literary exchange and connecting book lovers through literature.”
The Book Fair continues to receive funding from the HKSAR Government’s Cultural and Creative Industries Development Agency to support featured activities, including the World of Art & Culture, the International Publishing Forum and the debut of the IP Roundtable.
Theme of the year seminar series delves into film and TV literature
This year’s Book Fair, with the theme Film and Television Literature and the tagline “Reading the World: Storytelling from Page to Screen”, focuses on featured writers such as Erica Li, Raymond To, Joyce Chan, Norris Wong, Chiang Hiu Mei and Law Kar. The Art Gallery features two other exhibition zones, namely Featured Directors and Classic Literary Adaptations, introducing selected works by renowned filmmakers such as Wong Kar-wai, Ho Cheuk-tin, Nick Cheuk, Tsui Hark, Ann Hui and Stanley Kwan, as well as paying tribute to literary masters like Yi Shu,