poppi, the viral prebiotic soda brand revolutionizing soda for the next generation, announces a partnership with 9x diamond-certified and GRAMMY® Award-nominated musician, Post Malone, who recently made a lifestyle change in part by giving up traditional soda. Post has found his perfect match in poppi, a prebiotic soda with 5 grams of sugar and 25 calories per can.
Since his now-famous public break up with traditional, sugary soda, Post has been drinking poppi – the full-flavored, deliciously refreshing modern soda that gives people the freedom to love soda again. The authenticity of his personal soda story, the positive impact it has had on his health, and his genuine love for the brand quickly got the attention of the poppi team, including Texas-based founders Allison and Stephen Ellsworth.
“The partnership was so authentic for both poppi and Post, and we could not be more excited,” said Allison Ellsworth, Co-Founder and Chief Brand Officer at poppi. “We’re on a mission to revolutionize soda for the next generation, and who better to help us usher that message than global superstar Post Malone who has such an impactful, personal story to share.”
poppi is debuting a custom 12oz can of Wild Berry poppi, Post’s favorite flavor, exclusively at Kroger. Labeled “Posty’s Soda,” the unique can tells his story of quitting soda until he found poppi, with a classic Post aesthetic and nod to Texas, where both he and poppi are from. Further, Kroger customers can enter to win one of five sets of tickets to an upcoming Post Malone concert through October 15th.
“I’m excited to partner with Allison, Stephen and the entire poppi team to bring the future of soda to everyone :)” said Post.
For more information on poppi, visit drinkpoppi.com, or follow @drinkpoppi on Instagram and TikTok.
ABOUT POPPI:
poppi is a prebiotic soda brand revolutionizing soda for the next generation. Founded by husband-and-wife duo Stephen and Allison Ellsworth, Austin, TX-based poppi combines fruit juice and prebiotics to create a deliciously refreshing, mouthwatering soda with 5 grams of sugar and 25 calories. What originally started as a home-brewed concoction quickly became a farmers’ market favorite turned Shark Tank investment and is now available at major retailers nationwide. poppi’s brand-first approach, cultural cache, and rapid growth has nurtured an incredibly loyal fan base, including celeb fans like Hailey Bieber, Kylie Jenner, Billie Eilish, Russell Westbrook, Jennifer Lopez, Olivia Munn, and more. poppi is available in 14 delicious flavors – Strawberry Lemon, Raspberry Rose, Orange, Ginger Lime, Watermelon, Cherry Limeade, Grape, Wild Berry, Classic Cola, Root Beer, Doc Pop, Lemon Lime, Orange Cream, and Cherry Cola. For more information, visit drinkpoppi.com, or follow @drinkpoppi on Instagram and TikTok.
ABOUT POST MALONE:
A 9x diamond-certified GRAMMY® Award-nominated phenomenon, Dallas, TX artist Post Malone regularly rewrites history, blurs boundaries, and incites internet-breaking conversation with every move. Emerging in 2015 with a genre-less brew that inspired a movement, he delivered the diamond-selling “Congratulations” [feat. Quavo], achieved back-to-back #1 debuts on the Billboard Top 200, received countless multi-Platinum certifications around the world, and smashed one record after another with his Hot 100-topping hits. As the writer or co-writer of all of his songs,